everydayhero UK

Richmond Running Festival

Richmond Running Festival

Event Date: 18 September, 2016

Registrations Open: Now

Fundraising Open: Now

Fundraising website  Event website

Event Profile

Join us for Richmond Running Festival, a fun local event involving the whole family and the local community. With 6,000 adult runners and over 1,000 children runners last year you can be sure of a fun, family orientated day out.


Email Template

We have put together an email that you can send to your fundraisers to ask them to participate in the Richmond Running Festival and raise money for your charity! Just click the buttons below to choose either our Responsive HTML Email or Text Email that you can drop into your own template.

HTML Email  Text Email

Sample Social Media

Below are social media posts that you can use, or change, of promotion of the event and your charity!

For Facebook:

  • @Richmond RunFest is the fastest and flattest #marathon in the UK. Register now and create your @everydayheroUK page to fundraise for us! With everydayhero you could win top-up donations, gift cards and even a fitness tracker! [Link to your everydayhero page]
  • Run for us at the @Richmond RunFest! You can help (make a difference which is unique to your charity). Fundraise on everydayhero UK and you could be in with a chance of winning some great prizes too! [Link to your everydayhero page]
  • Looking for a running event in May? Why not run for us at the @Richmond RunFest? It’s a great day for the whole family and you’ll be running one of the most scenic routes in the UK. Register now and sign up to @everydayheroUK to start your fundraising! [Link to Richmond page / your everydayhero Page]
  • Have you said Thank You to all of your kind sponsors on your Richmond Running Festival page? @everydayheroUK has found out that if you do, you are likely to raise 80% more! [http://blog.everydayhero.com/uk/10-tips-to-help-you-reach-your-fundraising-goal/]

For Twitter:

  • Running @RichmondRunFest? Remember your @everydayheroUK page! You can win great prizes & make a difference for us! [Link to your everydayhero page]
  • .@everydayheroUK are running competitions for fundraisers who are participating in the @RichmondRunFest
    ! #Fundraise now [Link to your everydayhero Page]
  • When sharing your everydayhero page for the @RichmondRunFest remember to include your target! [Link to everydayhero page]
  • Donate to yourself when fundraising for the @RichmondRunFest! It shows your passion and increases your support! [Link to your everydayhero page]

Event Imagery & Logos

To help with any media that you’re looking to produce on your own, we have organised some event images, logos and more. See below for:

How-to guide: set up a Richmond Running Festival supporter page

Setting up an online supporter page is easy – after registration, your supporters can fundraise for you by:

Step 1: Register as an event participant online at the Richmond Running Festival official website.
Step 2: On the confirmation page or email, participants will be prompted to create their everydayhero fundraising page.
Step 3: They will be prompted to personalise their page with a profile photo and tell everyone why they’re supporting you as their chosen charity.
Step 4: Ask them to share their unique supporter page link with family, friends and colleagues via email and social media.

Asking your supporters to compete for you

It’s easy to make the most of the event opportunity. It all begins with asking your supporters to take part and support you by giving their effort and time. Make sure you ask:

  • Past supporters who have run, walked, ridden or swam for you previously
  • Both your one off and regular donors, by offering them another way they can support you with their effort
  • Your volunteers
  • Your charity’s staff

We have email templates to help you ask your supporters to compete, which you can download below.

Runner recruitment templates

Setting up a charity team

Setting up a fundraising team is a great way to build a sense of community for all your supporters in this event. Download this guide to learn how to create a charity team for the everydayhero Richmond Running Festival.

Download Team Guide

Once you’ve created your charity team, make sure you invite anyone supporting you in the event to join.

Encouraging your runners

Download email templates which will help you encourage and motivate your runners to raise more for you

Coaching & Encouragement templates



We have created a programme of competitions to boost your supporters fundraising through their journey to the event.

3 months out – Get Connected!
To enter into our current competition, all you have to do is connect your everydayhero page to your MapMyFitness or Strava account. All fundraisers who connect will be entered into a random draw to win a fitness tracker. The winner will be announced via social media 2 months before the event.

2 months out – Share and show you care!
8 weeks out from the event we want you to share your page! The top 3 sharing fundraisers will win a £50 Gift card provided by one of our partners. The competition is simple; share your page the most and you will win! It’s as easy as that.

1 mouth out – Raise £100, win £50 donation!
4 weeks out from the event we are encouraging fundraisers to raise £100! Raising £100 shows your potential donors that you are serious about fundraising. It also shows us that you have put in a lot of effort and we’d like to reward that. So, all fundraisers who raise over £100 will be entered into a draw to win a £50 top-up donation from everydayhero.

Final call – Raise £250, win a hero medal.
One of the best parts about finishing any race is the cool medal you get at the end, it provides a sense of achievement and a memory of what was a great day. We would like to replicate that and reward all fundraisers who raise over £250. everydayhero fundraisers who break the £250 barrier will be sent a hero medal, as a memory of their fantastic fundraising efforts!

Charity resources

Supporter engagement & activation

everydayhero recommends that you engage with your supporters by encouraging and thanking them for fundraising for your charity as part of their participation in the Richmond Running Festival. To learn more about the services everydayhero offers to help you acquire & activate fundraisers and convert past donors, get in touch online.

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